What is SEO?
SEO is simply the abbreviation of Search Engine Optimization. By optimizing a website for search engines, one can make the website rank high in the search engines and get a high traffic to the optimized website. There are numerous ways to optimize a website for search engines to get good results. As the end user of any website is the humankind, one has to optimize the website for search engines in such a way that it is also user friendly and smart enough to impress visitors.
User Friendly SEO
Optimizing a website really means optimizing every individual page of the website to the requirements of a search engine to be listed in the top position. It requires a lot of common sense, in-depth knowledge of both websites and search engines, and skills in using the different techniques to optimize the web page. Some of the most important strategies to improve the page ranking of a website are as follows: a good layout, optimum size of the webpage, easy navigation, legible fonts, internal and external linking and a unique content for the webpage (To be classed as unique, the content must at least be 30% different from any other web content on the internet). One other way to improve page ranking is to post blogs or forums so that its visitors can use and interact with other users.